Privacy Policy

Protecting your privacy is important to VIIV Boutique  (hereinafter the “Organization”, “we”, “our”). For this reason, we have implemented safeguards and sound management practices to maintain the confidentiality and security of your personal information in accordance with applicable laws.

This privacy policy (the “Policy”), which should be read in conjunction with our Terms and Conditions, our Return Policy, our Buy-Back Program and the applicable Service agreements entered into by the Organization, describes our practices regarding the collection, use, processing, disclosure, and retention of personal information (as defined below) of our clients, visitors and users.

By using our website (the “Website”) or any of our services, you agree that we may collect, use, process, disclose and retain your personal information in accordance with the terms and conditions described herein. If you do not agree to comply with and be bound by this Policy, you may not visit, access, or use our Website or services or share your personal information with us. However, we invite you to contact our Privacy Officer  to discuss an arrangement that may be suitable for you.

If you have any questions, comments, or complaints regarding our privacy practices and this Policy, please contact us at

Processing of Personal Information

Collection of Personal Information

You consent to share your personal information with us, your privacy and the confidentiality of your data are of paramount importance to the Organization. That is why we have developed this Policy to tell you what personal information we collect, how we process it, when we need to share it with service providers or third parties, and when we will ultimately delete or destroy it.

By consenting, you authorize the Organization to collect and process your personal information that is necessary to provide you with our services. Please be assured that you remain in control of your personal information at all times and that the consent you give us to collect or process your personal information may be withdrawn at any time. We will ensure that we respect your choice in accordance with our legal obligations.

In addition, it is important to read this Policy in conjunction with our Website Terms and Conditions, our Return Policy, our Buy-Back Program.

In the course of our business, we may collect, process and/or use different types of personal information that you provide us as permitted by law including, but not limited to, the information listed below: 

Via our Website or Forms

Contact information, such as your first and last name, address, e-mail address, and telephone number, to subscribe to our newsletter or to create a user account with us;

Information automatically collected through the use of our Website and services, including:

Website usage and other technical data, such as your IP address, the pages you visited, the time and date of your visits, the type of browser you were using, the operating system of your device and other hardware and software information, your language preferences;

Information regarding your credit card or other payment method, as well as other related information for any transactional section that appears on our Website.

Personal information may also be collected by our internet payment partner Stripe Inc. 

To learn more about how they process, store and destroy your personal information, we invite you to review their privacy policies here

In the accomplishment of mandates that you entrust to us:

  • Contact information, such as your first and last name, email address, telephone number, address, and business number for creating a customer account;
  • Product or service-related information, such as information about services we have provided to you;
  • Transaction and payment information, such as the payment method used, date and time, payment amount, billing, postal code, your address, and other related information;
  • Information you choose to provide or share with us, for example, when you fill out a form, respond to surveys or contact one of our employees or representatives, including your preferences or interests;
  • In each case, such Personal Information is processed in accordance with the legitimate and necessary purposes listed below. In addition, we ensure that we only collect and process data and Personal Information that is strictly necessary for the purposes for which you provide it to us. If there is any subsequent use of your Personal Information, we will obtain your consent as required by law.

Use of Personal Information

We only use your personal information as permitted by law. We may use your personal information for the legitimate purposes described below:

  • To provide services to you;
  • To allow you to subscribe to our newsletter;
  • To verify your identity and review your personal history as permitted by law;
  • To operate, administer, maintain, monitor, develop, improve and provide all the features of our Website;
  • To manage risk and operations;
  • To meet our obligations under applicable laws and regulations  
  • To develop new services and improve our Website and services;
  • For marketing and business development purposes, if you have previously consented to the processing of your personal information for these purposes;
  • To send you messages, updates, security alerts;
  • To answer your questions and provide assistance when needed;
  • To administer a contest, promotion, survey, or other feature of the Website or our services;
  • To collect opinions and comments about our services;
  • To conduct research and analysis related to our business and services;
  • To detect and prevent fraud, errors, spam, abuse, security incidents, and other harmful activities;
  • To establish, exercise or defend a right or proceeding in court;
  • To send you communications as required by law; and
  • For any other purpose permitted or required by law.

The Personal Information we collect and maintain remains encrypted and is securely stored on Name Cheap’s servers located in the United States. Please be assured that this Personal Information is disclosed only when we are legally required or authorized to do so.

Disclosure of Personal Information

We may disclose your personal information to our employees, contractors, consultants, agents, service providers and other trusted third parties who need to know that information in order to help us operate our Website, conduct and protect our business, or serve you, provided that such service providers or other trusted third parties have previously agreed in writing to maintain the confidentiality of your personal information in accordance with applicable laws and our Information Governance Program. In addition, only employees of our organization who have a need to access and process your personal information will have access to it, in accordance with our internal Personal Information Protection Policy.

We do not sell, trade, or otherwise disclose your personal information to third parties, subject to exceptions provided by law.

Service providers and other third parties

While we try to avoid sharing your personal information with third parties, we may use Service Providers or other trusted third parties to perform various services on our behalf, such as IT management and security, marketing, data analysis, hosting and storage. We have defined below the instances in which such sharing may occur:

  • We use Google Analytics to collect information that tracks and reports website traffic. You can view their privacy policy.
  • We use Stripe to process your payments on the Website. You can view their privacy policy.
  • We use a third party service provider to collect information in connection with our newsletter.


For Europeans and Quebec residents, please note that your information will be transferred outside of Europe, and outside of Quebec including to other provinces in Canada and the United States.

Compliance with legislation, responding to legal requests, preventing harm, and protecting our rights

We may disclose your personal information when we believe that such disclosure is authorized, necessary, or appropriate, including:

  • To respond to requests from public and government authorities, which can include public and government authorities outside your country of residence;
  • To protect our operations and business;
  • To comply with legal proceedings;
  • To protect our rights, privacy, safety, property, or those of you or others;
  • To allow us to seek available remedies or limit the damages we may suffer; and
  • All in accordance with applicable laws, including laws outside your country of residence.

Consent for Personal Information

Wherever possible, the Organization will obtain consent for the collection, use and disclosure of personal information directly from the individual. However, if you provide us with personal information about other individuals, you must ensure that you have properly notified them that you are providing their information to us and have obtained their consent to such disclosure.

We will seek your express consent before using or disclosing your personal information for purposes other than those set out herein.

Retention of Personal Information

Subject to applicable law, we retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, unless you consent to your personal information being used or processed for another purpose. In addition, our retention periods may be modified in a timely manner due to legitimate interests (e.g., to ensure the security of personal information, to prevent abuse and breaches or to prosecute criminals).

Please also be assured that when the purpose for which the information was collected is fulfilled, we will destroy or anonymize the information in accordance with applicable laws.

For more information on how long your personal information is retained, please contact our Privacy Officer at

Your Rights

As a data subject, you may exercise the rights set out below by sending us an email to

  • You have the right to be informed of the personal information we hold about you and to request a paper copy of the documents containing your personal information, subject to the exceptions provided by applicable law;
  • You have the right to have the personal information we hold about you rectified, amended and updated if it is incomplete, equivocal, out of date or inaccurate;
  • You have the right to withdraw or change your consent for the Organization to collect, use, disclose or retain your personal information at any time, subject to applicable legal and contractual restrictions.
  • You have the right to ask us to stop disseminating your personal information and to de-index any link attached to your name that provides access to that information if such dissemination violates the law or a court order;
  • You have the right to file a complaint with the Commission d’accès à l’information, subject to the conditions set out in the applicable law;

In order to comply with your request, you may be asked to provide appropriate identification or otherwise identify yourself, as required by law.

We encourage all of our customers to keep the personal information they have provided us as current and up to date. Decisions regarding the various services we may offer our customers may vary depending on the accuracy of this data. It is therefore important to ensure that we have an accurate picture of your situation.

Cookies and other tracking technologies

We use cookies and other similar technologies (collectively, “Cookies”) to help us operate, protect, and optimize the Website and the Services we offer. Cookies are small text files that are stored on your device or browser. They collect certain information when you visit the Website, including, but not limited to, your language preference, browser type and version, the type of device you are using, and the unique identifier of your device. While some of the Cookies we use are deleted after your browser session ends, other Cookies are retained on your device or browser to allow us to recognize your browser the next time you visit the Website. The data collected by these Cookies is not intended to identify you. They are used to ensure that the Website functions properly, to improve your browsing experience and to better understand the traffic and interactions that take place on our Website as well as to detect certain types of fraud. Cookies do not harm your device and cannot be used to retrieve your Personal Information.

You can set your browser to notify you when you visit the Website so that you can decide whether to accept or reject the use of some or all Cookies. Please note that disabling Cookies on your browser may adversely affect your experience on the Website and prevent you from using some of its features.

Security Measures

The Organization has put in place physical, technological and organizational security measures to adequately protect the confidentiality and security of your personal information against loss, theft or unauthorized access, disclosure, copying, communication, use or modification. These measures include encryption, access control, segregation of duties, and internal audit, among others.

We cannot guarantee the absolute security of your personal information. If you have reason to believe that your personal information is no longer secure, please contact our Privacy Officer immediately at

Updating Our Privacy Policy

We reserve the right to change this Policy at any time in accordance with applicable law. If we make any changes, we will post the revised version of the Privacy Policy and update date in the footer of the Policy. We will also notify you by email at least thirty (30) days before the effective date of the new version of our Policy. If you do not agree with the new terms of the Privacy Policy, we encourage you to discontinue using our Website and Services. If you choose to continue using our Website or Services after the new version of our Policy becomes effective, your use of our Website and Services will be governed by the new version of the Policy.

Links to Third-Party Websites

From time to time, we may include on our Website references or links to websites, products or services provided by third parties (“Third Party Services”). These Third Party Services, which are not operated or controlled by the Organization, are governed by privacy policies entirely separate and independent from this Policy. We therefore have no responsibility or liability for the content and activities of these sites. This Policy applies only to the Website and the services we provide. This Policy does not extend to any third party Services.

Limitation of Liability

The Organization undertakes to take all reasonable measures to ensure a level of confidentiality and security of personal information in accordance with technological standards appropriate to its sector of activity and the sensitivity of the data collected.

Notwithstanding the foregoing, you acknowledge that no computer system offers absolute security and that there is always a degree of risk involved in transmitting personal information over the public Internet.

You agree that the Organization cannot be held responsible for any breach of confidentiality, hacking, virus, loss, theft, misuse or alteration of personal information transmitted or hosted on its systems or those of a third party. You also agree to waive all claims in this regard, except in the case of gross negligence or intentional misconduct on the part of the Organization. Accordingly, you agree to hold the Organization and its officers, directors, affiliates and business partners harmless from any damages of any kind, whether direct or indirect, incidental, special or consequential, arising out of the use of your personal information.

In the event of a Privacy Incident involving your personal information that poses a high risk to your rights and liberty, you will be notified of such breach as soon as possible, and the Organization will take appropriate steps to preserve the confidentiality and security of your personal information.

Individuals under the age of 14

We do not knowingly collect or use personal information from individuals under the age of 14. If you are under the age of 14, you must not provide us with your personal information without the consent of your parent or guardian. If you are a parent or guardian and become aware that your child has provided us with personal information without consent, please contact our Privacy Officer at to request that we delete that child’s personal information from our systems.

Publication of content by the user

The user of the Website has the possibility, via his or her user account, to make comments and other information that he or she wishes. We remind you that the Organization cannot be held responsible for the content of your comments, nor for the consequences that may result from them. We strongly discourage you from posting any personal information about yourself on our Website to ensure the protection of your personal data.

Contact Us

Any questions, comments, requests or concerns regarding this Privacy Policy should be directed to our Privacy Officer at

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